Tesla Inc (NASDAQ:TSLA) will stop offering its Full Self-Driving (FSD) software as a one-time purchase from mid-February and will instead make it available exclusively through a monthly subscription, chief executive Elon Musk said on Wednesday.
In a post on X, Musk said Tesla will “stop selling FSD after Feb 14. FSD will only be available as a monthly subscription thereafter,” indicating the company plans to discontinue the upfront purchase option for the software.
At present, Tesla prices FSD at $8,000 for a single purchase, while also offering a subscription plan costing $99 per month, according to the company’s website. Tesla has progressively reduced the subscription price in recent years, a move widely seen as aimed at encouraging broader uptake.
FSD is an optional software package that enhances Tesla vehicles with advanced driver-assistance capabilities beyond the standard Autopilot features. Despite its branding, the system is not fully autonomous, and Tesla markets it with a “Supervised” label to highlight that drivers must remain attentive and ready to intervene.
Musk has repeatedly pointed to autonomous driving and robotics as key pillars of Tesla’s long-term growth strategy, particularly as the company faces a prolonged slowdown in vehicle sales over the past two years.