Stagwell Inc. (NASDAQ:STGW) reported steady revenue growth and stronger profitability for 2025 while expanding its share repurchase program, highlighting the company’s confidence in its AI-driven marketing strategy.
The global marketing and technology network said total revenue for the year ended Dec. 31, 2025, increased 2% to $2.91 billion, while net revenue rose 6% to $2.43 billion. Growth was led by the company’s marketing cloud business, which recorded a 230% year-over-year surge in net revenue as Stagwell accelerated the rollout of artificial intelligence–based applications and services.
Net income attributable to common shareholders climbed sharply to $29 million from $2 million in the prior year. Adjusted EBITDA reached $422 million, while free cash flow more than doubled to $187 million, supported by a $148 million rise in operating cash flow.
The company also reported securing $476 million in net new business over the past 12 months.
In a move signaling confidence in its outlook, Stagwell’s board on March 4, 2026 approved a $350 million increase to its share repurchase program, raising the total authorization to $725 million. The company said approximately $400 million remains available under the expanded buyback plan.
The announcement comes as Stagwell continues to position itself as a technology-driven marketing network, with artificial intelligence and digital transformation services playing an increasingly central role in its growth strategy heading into 2026.
More about Stagwell
Stagwell Inc., listed on Nasdaq under the ticker STGW, operates a global marketing network that combines creative services, digital transformation and marketing technology.
The company positions itself as a “challenger” network focused on integrating culture-led creativity with advanced marketing technologies, including AI-powered solutions. Stagwell works with major global brands through specialized teams operating in more than 45 countries, aiming to deliver measurable performance and business outcomes for clients.