The Trade Desk, Inc. (NASDAQ:TTD) announced plans to reduce its total workforce by approximately 15% as part of an organisational realignment, according to a company statement dated September 3, 2026.
The restructuring will involve the elimination of positions and is expected to be substantially completed during the third quarter of 2026.
The Trade Desk said the changes are intended to redirect resources towards areas it has identified as higher priorities for growth and to improve operational effectiveness.
Restructuring Charges Estimated at Up to $51 Million
The Trade Desk expects to incur approximately $39 million to $51 million in cash restructuring and related charges, primarily associated with employee severance and benefits.
The company expects these costs to be partially offset by a reversal of approximately $4 million to $5 million related to stock-based compensation.
The accrual for the restructuring charges is expected to be recognised during the third quarter of 2026.
Additional Costs Could Arise During Implementation
The Trade Desk said additional charges or cash expenditures that are not currently anticipated could arise as the restructuring plan is implemented.
The company said it would file an amended Current Report on Form 8-K if the actual amounts ultimately differ materially from its current estimates.
The workforce reduction forms part of the company’s broader organisational realignment, with the majority of the restructuring expected to be completed during the third quarter.