Planet Fitness Inc. (NYSE:PLNT) shares surged to an all-time high of $110.95, reflecting a significant milestone for the fitness chain. The company’s market capitalization stands at approximately $9.25 billion, supported by robust gross profit margins nearing 60%. Over the past year, the stock has gained over 44%, driven by growing membership numbers and strategic expansion efforts, with revenue increasing 10.3% in the last twelve months.
Investor confidence remains high as Planet Fitness continues to capitalize on the rising demand for health and wellness services. Analysts maintain a bullish stance, with price targets ranging up to $150, though some analysis suggests the stock may currently trade above its fair value.
Recent analyst activity includes TD Cowen reaffirming a Buy rating with a $125 price target, citing strong sales and margins. Canaccord Genuity raised its target to $126, emphasizing market share gains and steady membership despite new click-to-cancel feature concerns. JPMorgan lifted its price target to $108 after positive management discussions, and Stifel upgraded Planet Fitness to Buy with a $120 target, highlighting marketing improvements and potential legislative benefits.
Following its annual shareholders’ meeting, Planet Fitness approved a new incentive plan and charter amendments aimed at aligning with shareholder interests and strengthening governance.
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