Hasbro shares jump on preliminary Q1 revenue beat despite cyber incident

Hasbro (NASDAQ:HAS) reported preliminary first-quarter revenue that came in above analyst expectations, even as the company dealt with a recent cybersecurity breach.

The toymaker said net revenue is expected to fall in a range of $970 million to $985 million, exceeding the consensus estimate of $908.6 million.

Shares rose 8.2% following the update.

Cyber incident contained with no financial impact

Hasbro said it has contained the unauthorized access to its systems and is progressing toward fully restoring operations.

The company emphasized that the cybersecurity incident had no impact on its first-quarter financial performance. As a precaution, some systems were temporarily taken offline and are being gradually brought back into service.

Guidance reaffirmed amid operational delays

Despite the disruption, Hasbro reaffirmed its full-year 2026 outlook.

However, the company noted delays in finalizing its full quarterly results, including the filing of its first-quarter Form 10-Q, due to the time required to assess the impact of the breach.

Hasbro added that it is continuing to work with cybersecurity and forensic specialists to review any data that may have been affected.

Hasbro stock price


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